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"The Road Ahead - How Minster Law is moving forward" by Shirley Woolham

It’s an exciting time for Minster Law. As we report our 2023/24 results and celebrate a return to profitability, I’m reflecting on what feels like a true watershed moment, not just for our business, but for the personal injury sector at large.

The past three years have been transformative (and challenging). Like many in the personal injury sector, we faced seismic challenges in the wake of the 2021 reforms. Overnight, the landscape for RTA claims changed. For Minster, this wasn’t just about adjusting – it was about rebuilding entirely. It meant asking hard questions about what kind of business we needed to become and then having the courage to execute a vision for a sustainable future.

The result? A £5 million swing into profit and a return to financial health, with pre-tax profits of £503,000 for 2023/24, on the back of 15% revenue growth. But this is not just about numbers; it’s about momentum. It’s about building a platform for long-term success and creating a business fit for tomorrow’s challenges.

The Transformation Journey

When we embarked on this journey, we knew we couldn’t cling to the past. The reforms forced a hard truth: that the traditional volume PI model was dead and building a profitable business on scale alone – without efficiency – wasn’t viable. So, instead, we re-engineered from the ground up – streamlining processes, introducing new capabilities, and realigning our business to focus on service excellence in a low-margin environment.

The changes weren’t easy, nor were they quick. Over the past three years, we’ve invested in technology and digital self-service, to ensure we deliver value and efficiency to our insurer partners while meeting the evolving needs of clients. Simultaneously, we’ve built a serious injury division that is now among the UK’s leading RTA law firms, with case volumes up by around 50% since 2021

This strategic pivot has fundamentally reshaped Minster Law. We’re no longer just navigating change; we’re starting to thrive in it.

But as vital as strategy and execution have been, none of this would have been possible without the extraordinary people behind it. At Minster Law, our culture is our keystone. Everyone here lives by our values: Find a Way, Stand Together, and Be Courageous. This shared ethos has allowed us to rise to many, many challenges with resilience and creativity, and turn obstacles into opportunities.

As we enter our next chapter, I am filled with optimism, not just for Minster Law but for the sector as a whole. The Consumer Duty regulation has raised the bar on the customer agenda for Insurers and their supply chain partners, including legal service providers like Minster. I believe this, amongst other factors in the insurance sector, present a significant opportunity for firms like ours, that are willing and able to innovate and adapt.

Our growth strategy remains ambitious. In the serious injury space, we’re seeking to expand further both organically and through acquisition, deepening our capabilities to support clients with life-changing injuries. We’re also leveraging our data analytics, evolving technology prowess and insight to not only drive better claims outcomes but to also create areas of new strategic value for our volume insurer partners.

At a broader level, the government’s focus on the motor claims supply chain signals that further change may be coming. We’re ready to play a pivotal role in shaping that future, helping insurers redefine the role of claimant law firms and deliver more value through collaboration.

Why This Matters

This journey has been about more than just survival; it’s been about setting a new standard for what a PI law firm can be. It’s about proving that our sector isn’t withering on the vine as some have suggested, but ripe with potential for those willing to rethink how to create value.

One of the most exciting areas of developments for me is the march of digitisation in motor claims. The sector is moving rapidly toward ENOL and digital-first claims handling. At Minster Law, we’ve already embraced this shift, developing capabilities that meet customers where they are in their claims journey – whether it’s ENOL, traditional FNOL or self-service digital platforms like our proprietary claims portal, INK.

This isn’t just about staying relevant; it’s about proving that legal services can adapt to an increasingly digital environment.

So, we’re not resting on our laurels. We’ve had a strong start to the year, but there’s still so much opportunity ahead of us that we’re eager to seize. The bar we set for ourselves is deliberately high, and we’re constantly seeking ways to improve and raise our game.

As I reflect on this journey, there’s no doubt in my mind that it has been a challenging transformation project. Would I do it all again? Absolutely!